Every team has one: the conversation everyone knows needs to happen, and the careful ways it keeps not happening. The performance issue managed around. The behavior discussed everywhere except with the person doing it. The tension nobody names in the room where it could change. The conversation still happens, it just moves into vents to colleagues, side messages, escalations, and exit interviews, and the team pays for it every week without ever getting the benefit. Most communication and feedback training covers scheduled moments and runs downward, then leaves people on their own for the conversation they have been avoiding for six weeks. The gap is not knowledge. It is a practice for the moment when you know what needs to be said and have not said it.
Name It closes that gap. It teaches the Get It Clear, Keep It Honest, See It Through practice: get the issue into one plain sentence before the room, stay honest in both directions when the pushback gets real, and follow through after the meeting ends so the conversation changes the thing, not just the air. It works in every direction, with a peer, a direct report, or your own manager, and treats recovery from conversations that go sideways as part of the practice. Run it as a 30-minute team session, a 60-minute workshop, or a 90-minute deep dive, virtual or in person. Everything needed is built in.
Most teams try harder on the same approach. This builds the practice for the moments where harder is exactly what hasn't been working.
Most teams have a feedback value on paper. This builds the practice that raises the issue with the person who can act on it.